Woman with laptop using Substack for her newsletter set‑up

Start your Substack the right way.

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Start your Substack the right way. |

START SUBSTACK THE RIGHT WAY

SUBSTACK SET UP

15+ Years marketing experience

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50+ Projects completed

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60+ Newsletters Designed

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15+ Years marketing experience / 50+ Projects completed / 60+ Newsletters Designed /

A complete Substack, built with you across 4 coached sessions, so you leave with a publication that's ready to bring you clients and the confidence to run it yourself

Completed Substack set‑up shown in the Substack coaching service
Completed Substack set‑up shown in the Substack coaching service

A clear, welcoming Substack homepage that helps readers understand your work instantly

A thoughtful welcome email that makes new readers feel at home and know what to expect

An About page and two additional pages that tell your story and support your work

A reusable newsletter and email template that saves time and keeps everything consistent

WHAT'S INCLUDED

COACHING DIRECTION

  • 4 x 60-minute coaching sessions

  • Session one sets the strategy: who your Substack is for, what it says, and what it's for

  • In the three that follow we build live together, so you learn the platform and keep control of your own account

  • Weekly email support between sessions, where I review your work and answer what came up

  • You get to experience what coaching with me is like, not just the finished product


FULL SUBSTACK SETUP

  • A complete build of your Substack from the ground up

  • Bio, homepage and navigation

  • Categories and subscription settings

  • The whole reader journey, mapped and built

  • Built with you in the coaching sessions, so you know how to change any of it later


NEWSLETTER & EMAIL TEMPLATES

Reusable templates that make writing easier

  • your main newsletter/post template

  • email update template

  • formatting and style guide

  • CTA placement and structure


  • Your about page, written in your natural tone

  • Up to two clear, strategic services pages explaining what you do and how people can work with you

  • We write them together in the sessions, so the words are yours and the structure is mine

ABOUT PAGE + 2 EXTRA PAGES


BRAND IDENTITY AND LAUNCH

A cohesive visual identity for your publication, plus everything you need to launch it well.

  • colour palette, fonts and header design

  • formatting and style consistency from day one

  • social sharing for launch week

  • recommended creators to follow


Two custom welcome emails written for your unique voice:

  • one for new free subscribers

  • one for paid subscribers

Both crafted to build connection and set the tone for your newsletter.

WELCOME EMAILS


How the Substack Setup Works

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woman-about-to-book-substack-set-up

BOOK Your Substack Setup and Coaching Support $1800

Frequently Asked Questions

A Slow Living Path Newsletter | JOIN 5K READERS on SUBSTACK

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