Get a personalised Substack audit and a clear plan of what to do next.
SUBSTACK AUDIT
Substack Audit looks at your newsletter as a whole. Your positioning, structure, content flow, and growth foundations and gives you clear, grounded direction on what to focus on next.
15+ Years marketing experience
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50+ Projects completed
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60+ Newsletters Designed
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15+ Years marketing experience / 50+ Projects completed / 60+ Newsletters Designed /
Does Substack make you want to quit?
Substack often starts with excitement … then slowly turns into pressure.
You're writing consistently, but growth feels slow or confusing.
You're not sure what actually matters … content, notes, SEO, collaborations, offers.
You're carrying the newsletter alone, without clear feedback or direction.
This is where a Substack Audit helps.
Not by telling you to do more, but by showing you what's already working, and what you can let go of.
Introducing
The Substack Audit
A thoughtful review of your Substack that brings clarity, focus, and a realistic path forward without overwhelm
Homepage Review
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Messaging
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Positioning
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Branding
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Clear Next Steps
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Homepage Review ✳︎ Messaging ✳︎ Positioning ✳︎ Branding ✳︎ Clear Next Steps ✳︎
|What your Substack audit covers |
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![Substack homepage as part of a full Substack audit review]()
Full review of you Substack
I’ll review your Substack homepage, bio, positioning, and overall structure through the eyes of a reader discovering your work for the first time and as someone who understands how Substack actually works.
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![Substack welcome email reviewed in the Substack audit]()
Your welcome emails, reviewed with intention
Your welcome emails set the tone for everything that follows. I’ll review your onboarding emails. Including the words, the flow, and the experience and suggest simple changes so new readers feel welcomed and more likely to stay.
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![Visual of brand clarity for a Substack newsletter]()
Brand clarity: colours, fonts, and visual tone
We’ll look at your colours, fonts, and visual choices to make sure they reflect you and that your Substack feels cohesive, recognisable, and easy to read
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![Handwritten notes for a Substack audit and strategy session]()
Notes strategy (what’s working + what’s not)
Notes matter but only when used intentionally. I’ll review your Notes, highlight which ones are helping you grow, and suggest how to use them more effectively without posting constantly or chasing virality.
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![coffee-cup-honest-guidance-substack.jpg]()
Honest guidance on what to stop doing
Growth isn’t just about doing more. I’ll point out patterns, topics, or habits that may be diluting your message or draining your energy so you can let go of what isn’t serving your writing anymore.
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![Woman typing on a computer to create a clear Substack action plan]()
A clear, grounded 90-day direction
You’ll leave with a clear sense of direction for the next three months .. what to focus on, what to simplify, and how to move forward in a way that feels sustainable and aligned.
By the end OF THE SUBSTACK AUDIT, you will HAVE A SUBSTACK CLARITY AND DIRECTION TO START ATTRACTING THE RIGHT AUDIENCE
How The Substack Audit Works
1. You book your audit
After booking, you'll share your Substack link and answer a few reflective questions about where you feel stuck.
2. I review your Substack
I review your newsletter as a whole …content, structure, positioning, and growth signals — through the lens of sustainability.
3. You receive your audit
You'll receive a clear written Substack audit with insights, explanations, and gentle recommendations you can actually implement.
4. Optional clarity call
If you request it, we walk through the audit together so you leave feeling confident and grounded.
Ready for the roadmap?
Book Your Substack Audit $299
Thoughtful Creators Growing Their Substack With Me
Substack Audit FAQ
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A Substack audit is a detailed review of your whole publication — not just the design or the numbers, but the positioning, brand identity, content strategy, welcome sequence, and how the whole thing holds together. You get a clear, prioritised action plan of what's actually going on and what to work on first. It's for anyone who's been building for a while and knows something isn't working but can't quite put their finger on what.
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I go through everything: your publication positioning and niche clarity, your newsletter branding and visual identity, your About page and welcome email, your content structure and post consistency, your growth and discoverability signals, and how your offer or call to action lands. You leave with a written report and a clear picture of where to focus your energy.
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No. The audit is useful at any stage. Most clients book one after publishing for 3–12 months and feeling stuck — growth has stalled, open rates are flat, or the newsletter just doesn't feel like it's going anywhere. Some book one before launching to make sure the foundations are right from the start. Where you are now is exactly the right place to start.
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It's built entirely around your Substack, your goals, and your audience — not a checklist someone hands everyone. I've grown A Slow Living Path to 7,000 readers and rank on the first page of Google for Substack audits, so the recommendations come from doing this on a real publication, not just theory. You get specific, actionable feedback on what to change, not a list of general best practices you could have Googled yourself.
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The audit takes 3–7 working days. You receive a written report with a prioritised list of recommendations, plus a 7 days email support to walk through the findings together and answer any questions. Most clients say the clarity they get from one session saves them months of publishing in the wrong direction.
